Mediaset launches three of its HD channels on HOTBIRD
Electtronica Industriale, a subsidiary of Mediaset signs agreement with Eutelsat to launch three of their flagship channels in SD and HD on the free tivùsat television package operating from HOTBIRD.
March 7, 2018
By Franco Rafael
Elettronica Industriale, a subsidiary of the Italian group Mediaset, has signed a multi-year capacity agreement with Eutelsat (Euronext Paris: ETL) to accelerate its transition to High Definition (HD).
Thanks to this contract, the three flagship channels of the Mediaset Group (Canale 5, Italia 1 and Rete 4) will be broadcast simultaneously in SD and HD on the free tivùsat television package operating from HOTBIRD, Eutelsat’s satellite hotspot for the Italian market.
Located at 13° East, the HOTBIRD position is a reference video neighbourhood in Italy, particularly suited to DTH. Out of a thousand channels being broadcast from this position, more than 300 are in HD.